Archive for September, 2007

Buy that Annoying Starbucks Song and a Latte?

September 5th, 2007

I can’t resist jumping on the Wi-Pod bandwagon here. I do a decent amount of work from Starbucks and the repetitive, too-loud music they play is hands-down my least favorite part of the entire store “experience”.

ipodtouchmacy.jpg

Still, I wonder what it means if consumers will be able to buy Starbucks now-playing songs direct from their touch iPods. How big a leap is it from there to being able to buy everything else in the store from the iPod?

As soon as I ask the question I wonder if that is remotely desirable. Handing over cash or my check card to the cashier is pretty simple- seems a lot easier than standing at the counter staring at my iPod rather than the cashier, waiting for it to connect to the network, bring up the transaction, authenticate identity, debit my iTunes account, which debits my bank account, etc.

The more I think about it, the more this seems like a Rube Goldberg-ian way to buy a cup of coffee. Think I’ll stick with cash.

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A Really Simple Visualization of Copyright Law

September 5th, 2007

Sometimes napkins make good visualization tools too. No animation in this one, but patent lawyer Erik J. Heels did a bang-up job simplifying a complex topic to a single sheet of paper (it might not have actually been a napkin). 2007-07-18-drawing-explains-copyright-830×470.png

Erik explains it all here.

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Data Visualization Methods: Lijit, Twitter and Digg Edged Out by Lee Byron

September 3rd, 2007

Creating ways to visually represent the social map seems very much in vogue. It makes sense in a certain way; there is a lot of dispersed content on the web and good business to be had aggregating it. Visually presenting the relationships among pieces of content- and the users that put it there- can help people sort through it all.

Lijit and Twitter both just launched visualization tools that are interesting and have neat animation, but also point to how hard it is figuring out what kinds of data are can be visualized well.

lijit.jpgLijit’s visualizer shows linking relationships between a user and the rest of the Internet. Lijit’s focus is on bringing out content that might be hard to aggregate otherwise, so I can understand the value in trying to bring together inbound, outbound and mutual linking relationships on one page.

The resulting animation isn’t hugely meaningful, though. For example, this blog isn’t really linked from anywhere, so there is no benefit to the animation- it just shows what is in the blogroll on the page. The other blog I write, Startup Review for doesn’t link to anything else, so it only shows a handful of inbound links. And a very popular blog like Brad Feld’s has three different clusters of lollipops, but they’re still just lollipops. They don’t offer any information that you couldn’t get from a simple list and they are a bit cluttered to boot.

Twitter’s blocks are similar, though not quite as intuitive. There is a nice animation thattwitter1.jpg creates a stair-step effect and I get that the center line is my recent timeline and the paths branching away are the timelines of other users in my timeline, but I’m not sure this is actually a better way of discovering other users. The bricks themselves don’t say anything until I zoom in on them, so they don’t save me time or present more/better data than linking through user pages directly. I.e. I can “explore” just as easily on the main pages.

For me Digg has set the gold standard here. Its swarm, stack, bigspy and arc all show what is happening on the site in a way that shows off Digg’s core competence- aggregating and ranking news- while letting users easily scan the news items flowing through the site without having to do anything.

Guy Kawasaki blogged an interesting article about data visualization methods. It’s an interesting read and some techniques definitely seem to do the job better than others, or maybe some data is just much harder to present visually.

My personal favorite is a time-sequence graph of Last.fm listening habits, If it was actually a dynamic graph it would nose out Digg for “best in class”. It isn’t though; it is a “snapshot” of a particular moment in time for the developer.

photo courtesy http://megamu.com/lastfm/

Still it is gorgeous and presents the information in a way that would take many more words to explain, and be far less interesting, and that is the point. The web is still mostly about words because words work pretty darn well. If the picture isn’t worth a heck of a lot of them, it doesn’t really add enough value.

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